 |
|
| Video and Audio], Broadcasting and podcasting Real Time Media On The Net | |
|
[description], Story, any other text you want to use. What SMS Users Are Telling Telcos by: Colin Ong TS
The recent rollout of 3G-ready mobile devices has caused a lot of excitement in the Telco industry, especially in the Asia-Pacific region. This article will highlight the message that current customers are sending through their SMS messaging habits. Many consumers have been used to sending SMS for at least 2 years. Even with its humble typing of tiny keypads and source of simple news channel, SMS is a global phenomenon. Telcos must take time to study what their customers are saying. Here are some guideposts. Equitable Pricing Plan: Most customers fall under a mobile plan that guarantees a certain number of free SMS a month. This will imply that even with future sophisticated messaging systems, they are still more inclined to expect the same pricing plan. Thus it could be inappropriate to introduce a per-messaging pricing, no matter of sophisticated the delivery. Telcos must conduct extensive market research to find the correct pricing plan. Customisation of Ads: Customers are not only willing to receive high quality advertisements on their mobile devices, but also want these advertisements to be customized to their interests and preferences. This implies that customers are ready to share more personal details and the mobile devices can be viewed as a channel for dynamic and real-time feedback channel. This may spell the demise of the print newsletter and survey form as the penetration rate for mobile devices increase. Unchanged Keypad: Many critics of the SMS system had reservations that customers are not adept at typing messages through small mobile device's keyboard. They had felt that the customer is too impatient and too many typing errors will be made. Well they were wrong! Telcos should collaborate with phone makers to keep the current mobile device's keyboard unchanged and concentrate on keeping the screen larger and equipped with better resolution. Integrating the experience: Telcos must pay heed in collaborating with the various broadcasting corporations to create an integrated experience. Current mobile device users are very comfortable in voice and SMS communication. Take this as an example: A customer plays a LAN game on broadband in an Internet Café, decides to leave the play-station and continues the game on a mobile device. When he reaches home, he turns on his home entertainment system and continues the final stage of the game. This is possible with the GPRS system and 3G Technology synergising with the broadcasting corporation. But more importantly, a number of media and communication providers benefit from this integration. New revenue streams can be developed. The overlooked education industry: It is unfortunate that the education industry has not fully utilized SMS to complement the delivery of lecture notes and tests. The same grouses are the small mobile device screen and the lack of security features to determine the identity of the user. However, with 3G technology, educators should think out of the box and allow students to spend more time off campus to conduct their own research. Occasionally, they can arrange for the student to sit for a test that can be transmitted through their mobile devices. Untapped Security Market: The Mobile Device can be the next "in-thing" as a security device. The concept is relatively simple. The student's location can be tracked by the GPRS system through the mobile device and the parent can have a face-to-face chat with the child. This concept can also be stretched to include these devices in various parts of a car – i.e. like a black box in a plane. If there are any major accidents, insurance companies can view these recordings and get a better picture of the accident.
cable tv
A treasure chest of cable tv information.There is no doubt you and I have a great interest in cable tv after all that's why you arrived at this web page and it's why I created this cable tv web site. I'm actually passionate about cable tv and in time will make the site one of the best resources for information. You can search around for hours looking for good cable tv sites but as you have no doubt found, many of the sites that rank well in search engines for cable tv are pretty hopeless. While your visit to my site is a little premature because I'm still working on it, in the not too distant future it will become one of the best sites on the net for cable tv. I'm aware of the needs of people searching the net for cable tv information and I plan to create a directory of valuable links to cable tv sites. Every site I list, such as the examples below will carry recommended reading and I'm sure every visitor will be delighted with what they find. Here's just a small example of the links you will find in the future, I'm sure if you visit the site you will not be disappointed. Right now I'm working on making my cable tv site bigger and better, it's turning out to be a much largerr task than I expected, but because I am passionate about cable tv I work with great purpose so it's not really work. I invite you to call back sometime and I'm sure I'll have it completed and maybe you can pass on my url to your friends that have similar cable tv interests. Real Time Media On The Net Index
|
Main Menu News for 07-Feb-25 Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Source: BBC News - Home Links Links Links |
Copyright © 2005. Name of Site here. Last Updated: Friday, 07-Feb-2025 00:01:02 MST.