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Why Budding NetPreneurs Fail

 by: Chuck Huckaby

NetPreneurs fail all too often because they wrongly assume that marketing on the Net is a no cost business when, in reality it is simply a low cost or targeted cost business.

The most successful NetPreneurs invest either targeted advertising dollars AND/OR targeted "sweat equity" in order to generate a steady flow of traffic to their websites. Without traffic, NO product ever sells.

Many would be NetPreneurs understimate the amount of traffic that is actually required to create and sustain a business though. They will join free "safelists" and blast away often ill conceived or "me too" messages to thousands of names without realizing that, for the most part, participants on the list are all looking to sell - not buy.

If asked, any honest businessperson would admit they want a clientele of affluent, repeat buyers who may one day even become joint venture partners not the "dollar store entrepreneurs" who make no effort to grow as business people. (We all have to start somewhere...some though are unwilling to move beyond humble beginnings and invest in themselves!)

They design (or use cloned) websites and then think that every hit should become an instant "sale".

In reality, thousands of hits may only translate into a few sales (at best). NetPreneurs should be seeking thousands of hits per day... budding netpreneurs who fail though routinely think that they'd have it "made" if they received a thousand hits per month and give up when that paltry number of hits does not produce instant wealth.

Then as hosting bills start to mount and the affiliate commissions don't roll in like a tidal wave, reality sets in!

The key for the budding NetPreneur is to target a niche.

Identifying buyers when they are ready to buy requires an altogether different strategy of allowing prospects with money to spend to FIND YOU.

That involves a long term strategy of dailing activities designed to 1) create significant CONTENT that is 2) Search Engine Friendly and Buyer Friendly while 3) "monetizing" the site so that it generates several streams of income from both advertising AND affiliate sales.

Keywords niches analyzed.

Articles written.

Pages posted and optimized.

Blogs blogged.

Press releases submitted.

Message boards visited.

Customers served.

Joint ventures pursued.

Subscriber bases built.

Ads judiciously targeted.

Etc.

Only by constant tweaking and promotion will the budding NetPreneur get the Big Boys (and Girls) at Google, Yahoo!, Inktomi, and to send search engine referrals their way.

Most give up well before succes is achieved. Don't be one of them!

For more on this topic from a netpreneur who generate $436,767 in first year revenues visit:

http://1stHowToWorkAtHome.com/15Reasons

About The Author

Chuck Huckaby is webmaster for http://1stHowToWorkAtHome.com the net's leading "Escape the Rat Race Portal"

Reposting Permitted without changes to any text or links and signature file intact.


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Important privacy considerations when shopping for amateur radio



The Internet is fast becoming the dominant medium for business and communication, but it still resembles something of a frontier, because there is little regulation. If you are looking for amateur radio then you are doing so in an unregulated marketplace. Most efforts have relied on the Internet industry to police itself. Although there has been some notable success with self-policing, continued abuses have increased calls for government intervention. That's where our role in pre-checking amateur radio sites comes in. Our amateur radio provider is solid and reliable.

Some aspects of the Internet could undoubtedly use some regulation, but this task is not as simple as it may seem. The very nature of the Internet makes it difficult, if not impossible to regulate. However in the midst of this many amateur radio retailers survive and prosper. At the same time, the absence of regulations means that everyone who uses this essentially public network can be a target for anyone who has the technical know-how and the will to invade their privacy. Privacy was foremost in our minds when sourcing the right amateur radio retailer for you. Their link appears below.

While the threat from hackers is low for individuals, a more serious threat to personal privacy comes from unscrupulous amateur radio companies that operate websites for quick quids. Many amateur radio sites require you to register before you can use its services. Often you must provide personal information, such as your name, street address, and e-mail address. Then as you browse the site, data is collected as to which pages you visited, how long you remained on each page, the links you clicked, what terms you searched, and so on. After a number of visits to the site, a personal profile emerges. The question is, what do amateur radio site operators do with this information?

Most claim that they use it to personalize your experience on the site. For instance, if a amateur radio site learns that you are interested in amateur radio, the next time you visit the site, you might be presented with an article or advertisements for that and related products. But some amateur radio websites sell this information to marketers, which means that you may find yourself receiving unwanted catalogs from garden suppliers. Our preferred retailer does not do this.

We feel so confident that your amateur radio shopping experience will be a good one that we have built this site so that you can go straight to the prime amateur radio retailer without wasting a lot of time checking out vast numbers of very ordinary providers.

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