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[description], Story, any other text you want to use.
Yes, You Can Use Hyphens in Your Domain Name: It Makes Them Easy to Read
by: Syd Johnson
Most of the desirable one-word, two-word, and three-word dot com domains are taken. However, if add plurals and hyphenated terms, there is still some gold left in the domain name game. If you find that you need or want to use a phrase or a compound word with two or more words strung together, you can use hyphens. All of the search engine robots read a hyphen as a blank space so you don't gain or lose anything when you use hyphenated words.
The most important reason for using hyphens is readability. Your keywords are ranked by robots. Your website is read by human beings. If your domain name is theanythinggoesguide.com, it would be much easier to read it as The-anything-goes-guide.com.
A domain name as well as an online business is a long term proposition. You might have to put a bit more effort into your upfront marketing efforts, but don't be afraid to use hyphens in your domain name. If it's easy to read, memorable and enhances your online image, hyphens can add to the lasting appeal of your domain name.
Remember that the purpose of the domain name is to make sure that customers remember your web address when they need to get information or buy a product. Anything that is easy to read easily wins out over a long jumbled mess of letters.
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I'm aware of the needs of people searching the net for purecaster information and I plan to create a directory of valuable links to purecaster sites. Every site I list, such as the examples below will carry recommended reading and I'm sure every visitor will be delighted with what they find. Here's just a small example of the links you will find in the future, I'm sure if you visit the site you will not be disappointed.
Right now I'm working on making my purecaster site bigger and better, it's turning out to be a much largerr task than I expected, but because I am passionate about purecaster I work with great purpose so it's not really work.
I invite you to call back sometime and I'm sure I'll have it completed and maybe you can pass on my url to your friends that have similar purecaster interests.
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